In this video, we discuss the worst email drip campaign that I have ever seen. This email drip campaign is so bad that it is likely that there is not anyone watching this video would use this approach, but we can still use it as an opportunity to talk about how to create a series [...]
This video is the second video in our cold email prospecting workshop, where we focus on building cold email campaigns. Creating Your Sales Message In the first video of the cold email workshop, we went through a process to create the cold email messaging strategy. This was not to create the cold email messages, [...]
This video is the first video in a 4-video cold email workshop series, and the first thing that we will focus on is creating your cold email messaging strategy. Not to be confused with creating your actual email messages, we focus first on developing the overall cold email messaging strategy, which includes all the different things we [...]
In this video, we review a B2B cold email example for accounting services. This is a really good example to analyze because the salesperson sends two follow-up emails, allowing us to look at how he follows back up when the prospect does not respond. And while there is definitely room for improvement, he also does [...]
In this video, I discuss how I use MailChimp for email drip marketing. This is by no means an advertisement or even an endorsement for MailChimp. We have just been using MailChimp for years and want to share our strategy in case it might give you ideas for how to improve your email drip marketing [...]
In this video, I discuss how I got 50K website visitors to opt into my email list. Some of these may not fit with your product or business but there could be a few of these that do and you could get ideas from them. Content The first thing that lead to me being [...]
In this video, we provide cold email examples. Use these as an email campaign These cold email examples are designed to be sent as a series, with one sent at a time over a few weeks. This is helpful because you can assume it will take multiple emails and outreach attempts to get in [...]
Here is a cold email example that I received from a salesperson who sells internet and connectivity services for a major telecom provider. Below is the actual cold email that he sent, and after that, there will be some analysis and another cold email example that I created based on the feedback. Subject Line: [Salesperson’ [...]
We held a sales training webinar titled “How to Do Cold Emailing,” and here is the recording. If you sell something, you likely send a cold email. And while cold emailing can be difficult in terms of getting replies and engagement, there are some small things that you can do to improve your results and effectiveness, and [...]
We spend a lot of our day sending prospecting emails. Imagine if there were a way to use email templates and automation to not only decrease how much time we spend in that area, but also improve your ability to get engaged and sell to these prospects. Would that be helpful to you? If so, [...]