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In this video, we will discuss how to optimize the conversations you have with sales prospects. We will provide clear and practical tips that will not only improve the impression you make, but they will also help you to get the most out of your meetings leading to an increase in leads being generated. [...]
When you are in the initial contact step of the sales process, there is a very high probability you will face some type of sales objection. But four main objections will come up again and again: I am not interested. We do not have budget/money right now. We already use somebody for that. We are [...]
In this video, we discuss how to apply the conversation-based selling approach to networking. Networking is one of the best ways to generate leads if you are a business owner or salesperson who sells in the geographic area they live or work in. Networking can either involve going to formal networking events, or it can [...]
Another main way to reach out to prospects in the initial contact sales process step is to send cold emails. In this video, we will explain how to use more of a conversation-based selling approach to your cold email messages. Product Selling Cold Emails Before we talk about how to sell the conversation in [...]
In the previous video in our video series on how to implement a conversation-based selling approach, we talked about the first step of the sales process being the initial contact. And one of the main forms the initial contact can take is picking up the phone and cold calling a prospect or a business. In [...]
At the core of the conversation-based selling approach is a 3-step sales process that includes the steps: Initial Contact Conversation Explanation As you can tell by the name of the sales methodology, the conversation sales process step is the key and central piece to this approach to selling. And while everything is about driving prospects [...]
In this series of videos, we will outline a sales methodology we have labeled Conversation-Based Selling. As you can probably gather from the name, this approach shifts the focus from selling the product to selling and optimizing conversations with sales prospects. Product-Based Selling This approach is completely different from how most salespeople sell. Based [...]
In this video, we provide a cold call example for advertising. The salesperson works for a social media company and is most likely looking to sign the prospect up to use the social media platform for ads. Was This a Good Cold Call? When you listen to the cold call example for advertising, you [...]
In this video, we discuss how to sell in tech sales. This can be helpful because tech sales can be one of the more difficult areas for a salesperson to operate in. Tech Sales is More Difficult While sales can be challenging regardless of the product being sold, it can be unclear how to [...]
In this video, we provide a recording of a cold call for digital marketing services. After the call recording, we discuss three things this salesperson did well. Multi-Touch Outreach Approach This cold call for digital marketing services is a good example of a salesperson using a multi-touch marketing approach. Touch #1: Introduction video brochure [...]