In this video, we outline a step-by-step process for how to sell enterprise software. The topic of selling enterprise software is big and we try to squeeze a 2 to 3-day workshop into a short training video so we move quickly and don’t cover everything. If you happen to like what is discussed in this [...]
In this video, we outline a step-by-step process that you can use for building a sales message. It is important to point out that we are not talking about creating a sales script, and more so creating just a sales message. The sales message is simply all of the key points and talk tracks that [...]
This is a recording of week 2 of our 16-week SMART selling webinar series where we introduce the concept of consultative selling. Listen to "Introduction to Consultative Sales (Week 2 of 16-Week Webinar Series)" on Spreaker.
The first sales process step is the Initial Contact. This is basically the first time that you interact with the prospect, and this can take place in any of the following formats: Cold call: You are talking to the prospect on a cold call. Inbound call: The prospect calls you or your company by either [...]
If you are cold calling and trying to get your foot in the door of an account and the target prospect never answers his or her phone, this will seem like a significant barrier preventing you from selling to that account. The simple workaround for this is to find other contacts at the account that [...]
You never know what direction conversations will go with a prospect and what steps you will have to go through between the first interaction and either a closed deal or a closed file. But even though each prospect is unique, you can take your prospects through a structured set of sales process steps and here [...]
Sending cold emails on LinkedIn has become one of the most popular ways to try to get new prospects and generate leads. And while LinkedIn makes it very easy to connect with and message prospects, it is also very easy to make mistakes with your messages. With that being the case, here is a brain [...]
This video is module 1 of a full sales training program called The SMART Sales System. You can go through the full sales training program for free on YouTube. The training aligns with a book by the same name and here are all of the training modules: Introduction to SMART Consultative Selling Building Your Consultative [...]
In this sales training video, we outline one view on what consultative selling is and how to be a consultative salesperson. If you would like to purchase a copy of the book The SMART Sales System - SELL SMARTER, NOT HARDER, go here. Listen to "SMART Sales System - Module 2: Consultative Selling" on Spreaker.
This is a recording from week 4 of our 15-week sales training webinar series on The SMART Sales System. If you would like to purchase a copy of the book The SMART Sales System - SELL SMARTER, NOT HARDER, go here Listen to "SMART Sales System - Module 5: Sales Process" on Spreaker.