Sales is like dating in many different ways. This parallel allows us to look at dating concepts to get new ideas and clarity on how to sell better. That is what we discuss in this video as we go through a set of dating concepts that we can bring over to our sales efforts. [...]
In this video, we discuss how to create a software value prop. Why this is critical Creating a good value prop is critical when selling software because you are selling something that is not tangible, and sometimes prospects do not even know what the software is or does. With that, it is extremely important [...]
This is the fifth video in our series on how to sell software to businesses, and we discuss the subject of generating leads. How to Sell Software Video Series Video 1 – Strategy Video 2 – Reaching Out Video 3 – Gathering Info Video 4 – Sales Process Video 5 – Generating Leads Video 6 – Demonstrations Video 7 [...]
Here are some steps you can go through to get sales speech ideas. Step 1 - Identify the product that you want to sell. The first step in getting sales speech ideas is to stop and think about what product you are trying to sell. This might be very clear, mainly if you only sell [...]
In this video, we outline step 2 in building sales pitches that are tailored for individual buyer personas. This step in the process focuses on identifying the value or benefits that you provide to a specific buyer persona. What is value? The first thing to start to keep in mind here is that value is [...]
It can be common for salespeople to use the same approach when building their product pitch, focusing primarily on the product, what it does, and how it works. While those are all important details, we believe there are some more powerful things to focus on and we outline those in this sales training video. High-Level [...]
One way to have a good sales pitch is to focus more on the prospect pain that you help to resolve or fix. What is Pain Pain is basically what is not working well or could be working better for your prospect. While this could be something that is causing a disruption, it could [...]
It can sometimes seem unclear how to create an effective sales pitch. While you may never really know what is going to grab each individual prospect's attention and be effective at building interest, there are some rules that you can apply to what you say that help you to communicate more clearly and be more [...]
Have you ever been talking with a salesperson and not been completely impressed with their sales pitch? In this blog post and video, we will explain why it is very common for salespeople to not use a great pitch. It is How We are Trained The first thing to point out here is that [...]
In this video, we share quick tips on structuring an insurance sales pitch that sparks interest on the prospect's side. The Traditional Way to Build Interest Many salespeople attempt to build interest by talking about their products and company. With this approach, as the salesperson tries to make a prospect more interested, they will often continue to [...]