We held a webinar on “10 Sales Tips for When You Feel Like You Suck at Sales” and you can view the full webinar and download the slides on by clicking here. The third item in this list of sales tips is to identify the pain that you help to resolve. This can help you to quickly improve [...]
Finding prospect pain is one key to generating more leads. But it is not easy because prospects can be reluctant to share challenges and often don't even know what pain they have. If you would like to learn how to get your cold calls, emails, voicemails, and first appointments more centered around the prospect's pain [...]
The next step in build a buyer persona selling pitch is to identify the pain that you resolve for that particular buyer. What is pain? Pain refers to what is not working well or could be working better for your buyer. By getting this added to your selling pitch you will not only improve your ability [...]
One way to have a good sales pitch is to focus more on the prospect pain that you help to resolve or fix. What is Pain Pain is basically what is not working well or could be working better for your prospect. While this could be something that is causing a disruption, it could also [...]
In another blog post, we discussed step 1 in building an insurance sales pitch. In this video we outline step 2 and that is to identify the pain that your products help to resolve. What is pain? Pain in its simplest terms is something that is not working well or could be working better for [...]
Asking the right probing questions for sales can often be the difference between failure and success. Always keep in mind that the best salesperson is the one that asks the best questions. But how do you know if you are asking the right questions? In this video, we show you a process that will lead [...]
While struggling with a cold this week, I thought of a company that has a great sales and marketing message and that is because they focus solely on the pain that they fix. This example that I thought of is NyQuil. Take a quick look at their main tagline: NyQuil: the nighttime sniffling, sneezing, coughing, aching, [...]
If you can design your cold call script so that you find out what pain and challenges the prospect is experiencing, you will greatly improve your ability to generate leads. Unfortunately, that is a little easier said than done as pain is often something fairly difficult to uncover in a quick cold call. But there [...]
One of the key steps to take during sales prospecting is to find out if the prospect is having any pain. This is critical for a couple of reasons,. First, getting pain into the conversation is one of the best ways to grab the prospect's attention and create engaging conversations. Another reason this is important [...]
If you are interested in using SalesScripter, or interested in improving your sales for that matter, you might want to watch this video. This is a recording of a mini-workshop on sales messaging. This training outlines a sales messaging methodology that breaks down into six categories: Value Pain Qualify Objections Interest Credibility This video has [...]
Sales prospecting is like being a detective. Just like a detective is trying to find the suspect that fits the description of person that committed the crime, a sales person is trying to find the prospect that fits the description of someone that fits well with the product or service that the sales person has [...]
One of the key steps where it is important to execute well when making cold calls is scheduling telephone appointments. There are clear things that we can do to improve our success rate in this area which is good news. 1. Communicate Value The area of effectively communicating the business value that we have to [...]
