In this video and blog post, we talk about how to improve sales appointments by focusing more on the prospect. What we show you here is part of a prospect-focused sales approach, which is where we make our communications and sales process steps more about the prospect than about the product we are trying to [...]
What I am going to show you in this video will completely change and improve how you sell. And I am confident that this will be different from what you are doing today because what I will discuss is different from what any salesperson I work with does. Product-Focused Selling I receive a lot [...]
In this video, we show you how to get around the most common gatekeeper objections. There are only really seven objections that will come up again and again, making it very realistic for you to be prepared and have a response for each of them, and that is what we will show you how to [...]
In this video, we share an example of a cold call for tech sales. This is a real cold call from a salesperson trying to generate leads and set an appointment for a tech sales product that is a SaaS solution. She does a couple of things really well, and we outline them in the [...]
In this video, we share one of our cold calling script examples, which appears to be a sales assistant for a business owner who offers tax planning and tax reduction services. The call sounds fairly bad and unsuccessful, but the salesperson does a few really good things, and we discuss them and provide a recommended [...]
In this video, we discuss how to perform cold outreach in B2B sales. In the previous three videos in this training program, we discussed cold calling, cold emailing, and voicemail messages. We will now show you how to integrate these contact and cold outreach methods into a structured schedule designed to improve your ability to [...]
This is module 6 of the SMART Sales System, where we discuss how to improve and simplify the sales process. The sales process isn't particularly exciting, but it is actually one of the most important modules in our training program. The SMART Sales System is designed to improve and optimize what you say and ask, [...]
In this week’s Mindset Monday, we discuss how to decrease the fear of cold calling. Regardless of your level of sales experience, we can all feel fear when it is time to pick up the phone. The bad news is that this anxiety or dread will always be there to some degree. And the good [...]
The tactic for today is to sell like a detective when working in B2B sales. Which probably does not make sense because when you think of a detective, you probably don’t think of selling being something that a detective does. A detective will typically start with a description of a person who committed a crime. [...]
In today’s Tactic Tuesday, we are going to talk about how to get conversations centered around the prospect’s pain when B2B cold calling. Which might sound easy, but executing that can be tricky, and we will provide very clear tactics for how to do this in today’s session. Talk About the Prospect’s Pain I [...]