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In this video, we discuss how to cold call businesses. Cold calling businesses can be a challenging but rewarding aspect of B2B sales. When done right, it opens doors to new opportunities and potential partnerships. To help you navigate the world of cold calling effectively, we've created a step-by-step guide that will not only make [...]
In this video, we analyze an example of a cold call for software development and provide three areas for improvement. Sell the meeting The first tip that we discuss in this example of a cold call for software development is that the sales rep could have focused more on selling the meeting. About 90% of [...]
In this video, we share a cold call example for software development. After the call recording, we provide three recommendations for how the salesperson could improve their approach. Improve his cold call opener In this cold call example for software development, the salesperson uses what we would refer to as a product cold call opener: [...]
While it is very easy to connect with prospects on LinkedIn, it can be very difficult to figure out how to cold call LinkedIn connections. This is because becoming connections can, in some ways, seem like a friendly gesture, and you might not want to follow that gesture up with some sort of sales pitch [...]
Here is a cold call script example from a salesperson who is selling cable and internet services. In this video and blog post, I will break down the call into the different steps of the SMART cold call process. At each step, I will share what she does and then share what I would do, [...]
Here is a real cold call example from a salesperson that appears to sell PEO services, which is a type of HR and payroll outsourcing. In this video, we provide the recording of the call and after that we provide an assessment of the call in terms of what went well and what could have [...]
A cross-sell cold call script is a script that you can use to call existing customers to try to upsell them on a different or additional product. Here is how you can create your sales script for cross-selling and upselling existing customers. Introduction Since this is an existing customer, opening the call should be fairly [...]
This is an example of a cold call that we received from a salesperson that appears to sell some sort of payroll software. While the call may seem short and uneventful, there are actually some really good things to reflect on and discuss. What Went Well One thing that I think went well on this [...]
This is an example of a cold call that I received from what I believe is a fintech startup or a financial services provider. Overall, I think it was a pretty good cold call, and here is my review of what went well and what he could have done better. What Went Well I think [...]
It can help to listen to some cold calling introduction examples to get some ideas for how to begin your cold calls. You never know what direction a cold call will go and figuring out how to respond to those different directions can take a little time. But figuring out how to begin a cold [...]