Download this complete sales script template kit for free to boost your sales results.
TLDR
- This sales script template includes 5 scripts and templates
- You will get a sales script, cold email, voicemail, appointment outline, and objection responses
- This download is completely free
- Click on the image below to download your sales script kit
What is in the Sales Script Template Kit
This sales kit includes 5 scripts and templates. You will get one sales script, one cold email template, one voicemail script, one appointment script, and an objection rebuttal list with responses to many of the most common objections.
How Does the Sales Script Template Work?
We used a demonstration product in the scripts and templates so you can see what the documents should look like when you modify them to make them your own. The product we used for these templates is office supplies. We deliberately chose the most boring, commoditized product we could think of. If we can create interesting and effective sales scripts for office supplies, they should work for whatever it is you sell.
To use the scripts, replace all office-supply-related talking points and questions with details about your own product or service.
Step 1: Create Your Sales Message
If you want to get the most out of this sales script template kit, the best way to do that is to start by creating your sales message. We explain this in the document, but your sales message is the collection of the main things you should talk about and ask for your product or service. We provide a process for creating this, and it goes through these 7 steps:
- Key product and company details: Product being sold, features, differentiation, bragging points, etc.
- Target audience: The audience we will communicate with and try to sell to.
- Value proposition: Identify the key benefits the target audience gains when using the selected product.
- Pain points: Identify the main pain points the product can help to solve for the target audience.
- Pain questions: Create a list of questions to probe and determine whether the pain points exist.
- Current state questions: Create a list of questions that gather details about what the prospect is currently doing in the area where the product fits.
- Customer example: Create a short story that shares an example of a current or past customer who was helped by the product.
Creating Your Sales Script
Once you go through those steps to create your sales message, creating your sales scripts is extremely easy because each step of that process creates what we call building blocks, and you can then very easily mix and match those blocks to create a wide range of sales scripts, templates, and documents.
All of the documents in our sales script template kit are built using these blocks. That means that if you have your building blocks, you can easily plug them into all the scripts and templates in the kit you hopefully downloaded by now.
Selling Will Become Easier
Not only does this process and kit make creating your sales script easier, but this overall approach will make selling easier. We help you create these building blocks, which provide an easy, effective way to organize your thoughts on paper. Once you work with this for a while, these blocks will help you organize your thoughts, greatly improving how you think and communicate with sales prospects.
We hope this sales script template kit helps you to take your sales efforts to the next level!
