It can be difficult to figure out how to make a cold call. This can be tough because every call, prospect, and situation is unique. In addition, a cold call can often be a hostile environment with a prospect who is not thrilled to talk with you, and it can move quickly in a very [...]
Here are a few tips that can help with your sales pitching efforts. Try to avoid sounding like a salesperson trying to sell something. One of the main things that will improve your sales pitching is to avoid sounding like a salesperson selling something. We make this recommendation because we believe that many people do not [...]
Here are six sales presentation tips. 1. Spend time with the prospect where you can ask questions before the presentation. The first tip on the list of sales presentation tips actually takes place before the presentation's delivery. It is to meet with your prospect, where you will have an opportunity to ask questions. You will [...]
A sales manager could find it difficult to teach a salesperson how to make a sales call. This is because every call and every prospect is unique, making it difficult to teach someone exactly what to do. We have a process that can help here. We have broken down a cold call and put together [...]
Here are some straightforward steps to take for how to create a sales pitch. Step 1 – Identify the Product that You Want to Drive Demand For The first step in creating a sales pitch is to clearly identify the product that you would like to sell. This should be an easy step, but [...]
Here are some quick tips for creating a good sales pitch email. But before discussing some things to do in your email sales pitch, let’s first discuss what not to do. Try to Not Sound Like a Salesperson Who is Selling Something When writing your sales pitch email, try to avoid sounding like a salesperson [...]
If you are able to tailor your sales messaging for the different buyer personas that you target and interact with, you will be able to communicate more clearly how you can help, and this can build more interest and engagement. In this video, we outline the first step in targeting different, which is to map [...]
One way to improve the success of your sales and marketing campaigns is to structure the messaging so that it communicates directly to each buyer persona that you target. In this sales training video, we outline a methodology that you can use to try to implement this strategy. What is a buyer persona? Buyer [...]
We recently hosted a sales training webinar on the topic of How to Build Buyer Persona Focused Sales and Marketing Campaigns, and here is a video of the recording. What is a campaign? To begin to consider these concepts, we want to share with you how we use the word “campaign” as it can [...]
One of the levers that you can move up and down when building your email drip marketing campaigns is the amount of time between emails. Basically, there are certain groups where you should send emails more frequently and be a little more aggressive, and there are other groups where it might be wise to spread [...]