In this video, we provide a recording of a cold call for digital marketing services. After the call recording, we discuss three things this salesperson did well. Multi-Touch Outreach Approach This cold call for digital marketing services is a good example of a salesperson using a multi-touch marketing approach. Touch #1: Introduction video brochure [...]
In this video, we provide a cold call example for cybersecurity. Even though the call is extremely short, there are still two very productive things to discuss. Product Cold Call Opener The salesperson in this cold call example for cybersecurity uses a product cold call opener, which is opens a cold call by sharing [...]
In this video, we provide a cold call example for sales leads and share analysis and recommendations after the call recording. Improve his cold call opener The first recommendation for this cold call example for sales leads is that he could modify his opener. He opens the cold call with: The reason I asked, [...]
In this video, we provide an example of cold calling small business owners. The salesperson appears to sell some type of business process outsourcing that helps to simplify or improve accounts payable and accounts receivable. Sharing the Value Proposition While this example of cold calling small business owners might sound like a not-so-great cold [...]
In this video, we provide a recording of cold calling for merchant services. I think the salesperson does many things really well, and maybe just one area where I might tweak his cold call script. He Sounded Really Good Overall, I think the salesperson in this recording of cold calling for merchant services sounded [...]
This is a recording of a cold call example for lending services. In this video, we share the actual call recording and then provide an analysis of what went well and what could have been better. At the end of the video, we provide a recommended cold call script that this salesperson could use when [...]
Here is a cold call script example from a salesperson who is selling cable and internet services. In this video and blog post, I will break down the call into the different steps of the SMART cold call process. At each step, I will share what she does and then share what I would do, [...]
Here is a real cold call example from a salesperson that appears to sell PEO services, which is a type of HR and payroll outsourcing. In this video, we provide the recording of the call and after that we provide an assessment of the call in terms of what went well and what could have [...]
This is an example of a cold call that we received from a salesperson who appears to sell some sort of payroll software. While the call may seem short and uneventful, there are some really good things to reflect on and discuss. What Went Well One thing that I think went well on this example [...]
This is an example of a cold call that I received from what I believe is a fintech startup or a financial services provider. Overall, I think it was a pretty good cold call, and here is my review of what went well and what he could have done better. What Went Well I think [...]