Here are some cold call sales pitch examples from recordings that we collected during our cold calling demo workshops. These examples are individual videos attached to a playlist on YouTube. You can access the other cold call sales pitch examples by navigating through the playlist.

We continue to add more videos of calls to this so come back later or subscribe to our channel so that you can see updates to this collection.


Full Disclaimer

I want to point out that these calls are by no means perfect calls either in terms of execution or generating a lead. But one way that I see it is that these make better cold call sales pitch examples because there are a lot of things to learn from and look at in each call.

In fact, there are probably more things to take away and learn from when listening to calls that don’t go great than cold calls where a lead is produced. And the situations that make these bad calls come up again and again so if you can identify what was not done well or what to do differently, you can apply those lessons learned on future calls and that is what will help you to improve and get better at cold calling.


Things to Observe in these Cold Call Sales Pitch Examples

As you listen to these cold call examples, there are a few things to listen for or reflect on and you can also apply this to your own cold call attempts.

What went well: Start by trying to identify what went well on the call. Think about if that is something that can be replicated on future calls and if it can, try to remember that moving forward.

What did not go well: Next, try to identify if there is anything that did not go so well. Situations repeat themselves so it is extremely productive to figure out what did not go well and what could have been done better. If you have this realization, you will be better prepared to avoid or prevent these situations on future cold calls.

Identify what objections came up: There will usually be at least one objection on every cold call so stop to think about what objections came up on the call. When you identify the objection, think about what the response was. Did the response help to get around the objection? Was there another response that could have been better? The same objections will come up again and again, so this step will help you improve your ability to get around objections moving forward.

What questions were asked: The best salesperson is the one that asks the best questions so think about what questions were asked on the cold call. Did the questions do a good job of getting the prospect engaged in the call? Did the questions extract valuable information from the prospect? Are there other questions that could have been asked in the cold call sales pitch examples to either keep the call going or get valuable information?