This is a video I have been wanting to create for years because when I receive cold emails and cold calls every day, I think about what 99% of salespeople do wrong. I will explain what that is and how to prevent or solve it in this video. What Salespeople Do Wrong All of [...]
In this video, we discuss creating questions for cold calling. To help with that, we use a sample from a cold call recording with a real salesperson. In that call, the salesperson asks: Wanted to see how you guys were doing over there? Any projects planned for this year that you wanted some assistance hiring [...]
In this video, we discuss how to cold call businesses. Cold calling businesses can be a challenging but rewarding aspect of B2B sales. When done right, it opens doors to new opportunities and potential partnerships. To help you navigate the world of cold calling effectively, we've created a step-by-step guide that will not only make [...]
This is the fifth video in our series on how to sell software to businesses, and we discuss the subject of generating leads. This is a fairly large topic, and with that, we primarily skip through a variety of different tips and tactics that you consider for your strategy with how to sell software to [...]
In the third video in our series on how to sell software to businesses, we discuss gathering information. This is a key step because knowledge is power, and the more information you gather from your prospects, the more knowledge and power you will have. The Best Salesperson Asks the Best Questions The key to [...]
This is video number two in our video series on how to sell software to businesses and we dive into the subject of reaching out. We divide this video into four sections: Finding Contacts Prospecting Cadence Organizational Movement Concentrated Prospecting Finding Contacts The first step in reaching out with how to sell software to [...]
In this video, we provide part 3 of our Cold Email Workshop, which focuses on using LinkedIn to find prospects. When you are launching a cold email campaign, you will need to find prospects to add to that campaign, and there are two main options that we discussed in this video. Buying a List [...]
This video is the first video in a 4-video cold email workshop series, and the first thing that we will focus on is creating your cold email messaging strategy. Not to be confused with creating your actual email messages, what we focus on first is creating the overall cold email messaging strategy, which includes all [...]
In this video, we discuss how to follow up on LinkedIn messages. To explain some of the concepts that we recommend, we will use a real example of a series of emails that I received from a salesperson after accepting his invitation to connect. This LinkedIn email campaign is a great example to analyze because [...]
In this video, we review a B2B cold email example for accounting services. This is a really good example to analyze because the salesperson sends two follow-up emails, allowing us to look at how he follows back up when the prospect does not respond. And while there is definitely room for improvement, he also does [...]