Cold Call Script Best Practices

15 04, 2016

Sales Scripts for Buyer Personas: Plus a Free Sales Script Kit

By Michael Halper|2026-07-14T02:28:24+00:00April 15, 2016|Cold Call Script, Sales Pitch, Sales Scripts|0 Comments

The key to writing sales scripts tailored to different buyer personas is to create talking points that trigger interest on the prospect’s side. Only Need to Trigger a Little Interest One thing to keep in mind here is that you do not need to create enough interest to fully sell the product. You only [...]

12 04, 2016

Crafting Persuasive Sales Pitches for Buyer Personas

By Michael Halper|2024-07-30T00:04:31+00:00April 12, 2016|Cold Call Script, Cold Calling, Communicating Value, How to Build Interest When Selling, Sales Methodology, Sales Pitch, Sales Prospecting, Sales Scripts|0 Comments

In this video, we outline step 2 in building sales pitches that are tailored for individual buyer personas. This step in the process focuses on identifying the value or benefits that you provide to a specific buyer persona. What is value? The first thing to start to keep in mind here is that value is [...]

8 04, 2016

How to Create a Product Pitch that Builds Interest

By Michael Halper|2024-07-30T00:10:59+00:00April 8, 2016|Cold Call Script, Cold Calling, Communicating Value, How to Build Interest When Selling, Inside Sales, Sales Methodology, Sales Pitch, Sales Prospecting, Sales Scripts, Sales Tips|0 Comments

It can be common for salespeople to use the same approach when building their product pitch, focusing primarily on the product, what it does, and how it works. While those are all important details, we believe there are some more powerful things to focus on and we outline those in this sales training video. High-Level [...]

7 04, 2016

Tips for Getting Around the Gatekeeper: Plus Free Objections Ebook

By Michael Halper|2026-07-16T04:23:31+00:00April 7, 2016|Cold Call Script, Cold Calling, Inside Sales, Sales Methodology, Sales Objection Handling, Sales Pitch, Sales Prospecting, Sales Scripts, Sales Tips|0 Comments

Getting around the gatekeeper can be one of the most difficult things a salesperson has to do when B2B cold calling. Given that's such a large percentage, if you improve your knowledge and skills in how best to deal with the gatekeeper, you can immediately boost your sales effectiveness. Four Types of Gatekeepers One [...]

4 04, 2016

Focus on Your Value to Create an Effective Sales Pitch

By Michael Halper|2024-07-30T00:18:30+00:00April 4, 2016|Cold Call Script, Communicating Value, How to Build Interest When Selling, Sales Methodology, Sales Pitch, Sales Prospecting, Sales Scripts, Sales Tips|0 Comments

It can sometimes seem unclear how to create an effective sales pitch. While you may never really know what is going to grab each individual prospect's attention and be effective at building interest, there are some rules that you can apply to what you say that help you to communicate more clearly and be more [...]

3 04, 2016

Crush Your Pitch: How to Build the Best Sales Pitch

By Michael Halper|2025-12-27T09:13:18+00:00April 3, 2016|Cold Call Script, Cold Calling, Sales Methodology, Sales Pitch, Sales Prospecting, Sales Scripts, Sales Tips|0 Comments

In this video, we show you a clear direction for building the best sales pitch. What to Not Do with Your Pitch Before we look at how to build the best sales pitch, let’s examine a couple of key things that you can avoid that will immediately put you ahead of your competition. First, [...]

26 03, 2016

How to Create an Insurance Sales Pitch that Builds Interest

By Michael Halper|2026-07-13T16:59:10+00:00March 26, 2016|Cold Call Script, Cold Calling, How to Build Interest When Selling, Sales Methodology, Sales Prospecting, Sales Scripts|0 Comments

In this video, we share quick tips on structuring an insurance sales pitch that sparks interest on the prospect's side. The Traditional Way to Build Interest Many salespeople attempt to build interest by talking about their products and company. With this approach, as the salesperson tries to make a prospect more interested, they will often continue to [...]

3 03, 2016

How to Have a Strong Mindset When Phone Prospecting

By Michael Halper|2026-07-11T15:13:10+00:00March 3, 2016|Cold Call Script, Cold Calling, Inside Sales, Sales Coaching, Sales Tips|0 Comments

Having the right mindset during phone prospecting can sometimes be the difference that takes you to the next level. In this video are some tips to help you improve your mindset. Increase Your Value Awareness When phone prospecting, you can receive a lot of negative feedback from prospects, ranging from outright rejections to simple [...]

11 02, 2016

Crafting an Effective Sales Pitch for Insurance Sales

By Michael Halper|2026-07-13T16:10:48+00:00February 11, 2016|Cold Call Script, Sales Pitch, Sales Prospecting|0 Comments

It is extremely competitive in the insurance sales space and in order to stand out from the competition, it is critical to have a strong sales pitch. In this sales training webinar, we outline exactly how to build a strong sales pitch for insurance sales. Here are some of the key steps that you can [...]

9 01, 2016

Does It Help to Also Have an Inbound Call Script?
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Does It Help to Also Have an Inbound Call Script?

Does It Help to Also Have an Inbound Call Script?

By Michael Halper|2024-08-04T04:38:31+00:00January 9, 2016|Cold Call Script, Inside Sales, Sales Pitch, Sales Process, Sales Scripts|0 Comments

It can be easy to see that a cold call script is needed when making outbound calls and then feel that an inbound call script is not needed when receiving calls from prospects. Why We Feel This Way This is very understandable for two reasons. First, inbound calls, where a prospect calls you, are a much easier sales [...]