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In this video, we provide an example of a software sales cold call with a salesperson who appears to sell some type of CRM platform. After the recording of the cold call, we provide three main takeaways and lessons that we can learn from the cold call example. Product Selling Sales Pitch In a [...]
In this video, we discuss how to create a sales pitch for software sales. Not a good sales pitch for software sales Before we explain how to create a software sales pitch, we will first outline what is not a good sales pitch. For this, we can actually outline what most salespeople use, and that [...]
In this video, we discuss how to create a software value prop. Why this is critical Creating a good value prop is critical when selling software because you are selling something that is not tangible, and sometimes prospects do not even know what the software is or does. With that, it is extremely important to [...]
This is the sixth video in our series on how to sell software to businesses, and we discuss how to improve your demonstrations. The Most Common Demonstration Mistake The most common mistake that we can make with how to sell software to businesses is to go straight to demonstrating the software when first engaging [...]
This is the fifth video in our series on how to sell software to businesses, and we discuss the subject of generating leads. This is a fairly large topic, and with that, we primarily skip through a variety of different tips and tactics that you consider for your strategy with how to sell software to [...]
This is the fourth video in our series on how to sell software to businesses, and we discuss the subject of how to structure the sales process that you use. Don’t Sell the Product When we start to look at a common sales process, we can clearly label the first step as our first [...]
This is video number two in our video series on how to sell software to businesses and we dive into the subject of reaching out. We divide this video into four sections: Finding Contacts Prospecting Cadence Organizational Movement Concentrated Prospecting Finding Contacts The first step in reaching out with how to sell software to [...]