Here is a cold call script example from a salesperson selling cable and internet services. In this video and blog post, I will break down the call into the different steps of the SMART cold call process. At each step, I will share what she does, then what I would do, and, between the two, [...]
Hosting webinars and events is a great way to generate leads for your business. Usually, after you have an event, you will have a spreadsheet of registrations or attendees. This is a great list to work on, but it can often be unclear what best to do to convert the list of attendees into leads. [...]
Here is a real cold call example from a salesperson that appears to sell PEO services, which is a type of HR and payroll outsourcing. In this video, we provide the recording of the call and after that we provide an assessment of the call in terms of what went well and what could have [...]
A cross-sell cold call script is a script that you can use to call existing customers to try to upsell them on a different or additional product. Here is how you can create your sales script for cross-selling and upselling existing customers. Introduction Since this is an existing customer, opening the call should be fairly [...]
This is an example of a cold call that we received from a salesperson who appears to sell some sort of payroll software. While the call may seem short and uneventful, there are some really good things to reflect on and discuss. What Went Well One thing that I think went well on this example [...]
Getting into new accounts can be one of the biggest challenges for salespeople. To have the ability to do this is also where a lot of money can be made and career growth can be achieved for a salesperson. And being able to do this can be the difference between failure and success for a [...]
This is an example of a cold call that I received from what I believe is a fintech startup or a financial services provider. Overall, I think it was a pretty good cold call. Here is my review of what went well and what he could have done better. What Went Well I think [...]
This is a cold call script example from a call I received from a stockbroker. What Went Well One thing this salesperson did well on this cold call script example is that he had good energy. He almost sounded like he had just had a cup of coffee and that he enjoyed his job, and [...]
In this podcast, I discuss the analogy that selling to executives is like trying to talk to a pretty girl at a bar. I spend this time diving deep into this analogy not just to give you something to ponder but more so because I believe this analogy can be used as a tool that you can keep [...]
In this video, we provide a sales call example of a salesperson cold calling to set appointments for marketing consulting services. This is actually one of the better cold calls I have heard, and I explain why in the video and in the blog below. TLDR Here are the main points why this is [...]