Cold Call Script Best Practices

1 07, 2024

Cold Call for Digital Marketing Services

By Michael Halper|2024-07-24T14:40:32+00:00July 1, 2024|Cold Call Script, Cold Calling, Cold Calling Examples|Comments Off on Cold Call for Digital Marketing Services

In this video, we provide a recording of a cold call for digital marketing services. After the call recording, we discuss three things this salesperson did well. Multi-Touch Outreach Approach This cold call for digital marketing services is a good example of a salesperson using a multi-touch marketing approach. Touch #1: Introduction video brochure [...]

3 06, 2024

Cold Call Example for Cybersecurity: How to Open Cold Calls

By Michael Halper|2024-07-22T05:10:19+00:00June 3, 2024|Cold Call Script, Cold Calling, Cold Calling Examples|Comments Off on Cold Call Example for Cybersecurity: How to Open Cold Calls

In this video, we provide a cold call example for cybersecurity. Even though the call is extremely short, there are still two very productive things to discuss. Product Cold Call Opener The salesperson in this cold call example for cybersecurity uses a product cold call opener, which is opens a cold call by sharing [...]

24 03, 2024

Software Sales Cold Call: Examples and Lessons Learned

By Michael Halper|2024-07-22T05:24:39+00:00March 24, 2024|Cold Call Script, Cold Calling, Cold Calling Examples|Comments Off on Software Sales Cold Call: Examples and Lessons Learned

In this video, we provide an example of a software sales cold call with a salesperson who appears to sell some type of CRM platform. After the recording of the cold call, we provide three main takeaways and lessons that we can learn from the cold call example. Product Selling Sales Pitch In a [...]

29 02, 2024

What Salespeople Do Wrong and How to Fix It

By Michael Halper|2024-07-22T05:26:52+00:00February 29, 2024|Cold Call Script, Cold Calling, Sales Coaching, Sales Methodology, Sales Pitch, Sales Prospecting, Sales Tips, Sales Training|Comments Off on What Salespeople Do Wrong and How to Fix It

This is a video I have been wanting to create for years because when I receive cold emails and cold calls every day, I think about what 99% of salespeople do wrong. I will explain what that is and how to prevent or solve it in this video. What Salespeople Do Wrong All of [...]

4 02, 2024

Creating Questions for Cold Calling: Three Steps

By Michael Halper|2024-07-22T05:28:57+00:00February 4, 2024|Cold Call Script, Cold Calling, Sales Pitch, Sales Prospecting, Sales Questions|Comments Off on Creating Questions for Cold Calling: Three Steps

In this video, we discuss creating questions for cold calling. To help with that, we use a sample from a cold call recording with a real salesperson. In that call, the salesperson asks: Wanted to see how you guys were doing over there? Any projects planned for this year that you wanted some assistance hiring [...]

28 01, 2024

Don’t Sell the Product When Cold Calling: Reasons to Avoid

By Michael Halper|2024-07-22T05:32:36+00:00January 28, 2024|Cold Call Script, Cold Calling, Cold Calling Examples|Comments Off on Don’t Sell the Product When Cold Calling: Reasons to Avoid

One of the most common mistakes is trying to sell the product when cold calling. It is actually an understandable mistake because if you have a product that you need to sell when you end up on a cold call with a prospect, your natural instinct is to try to sell the product at that [...]

2 01, 2024

Don’t Use A Cold Call Opener That Is All About You

By Michael Halper|2024-07-22T05:36:35+00:00January 2, 2024|Cold Call Script, Cold Calling|Comments Off on Don’t Use A Cold Call Opener That Is All About You

In this video, we hear a cold call opener from a recruiter where he says: We are a nationally recognized recruiting firm, which is why I am giving you a call today. We view this as a product opener and recommend trying to avoid using this type of opener for these reasons: All about me: [...]

11 11, 2023

The Best Sales Tip: Fixes 90% of Cold Calls

By Michael Halper|2024-07-22T05:38:50+00:00November 11, 2023|Cold Call Script, Cold Calling, Sales Tip of the Day, Sales Tips|Comments Off on The Best Sales Tip: Fixes 90% of Cold Calls

In this video, we discuss the best sales tip and one that can fix about 90% of cold calls. Almost every cold call that I listen to can be fixed and instantly improved with this one sales tip. And that one sales tip is to focus more on selling the meeting than selling the product. [...]

24 10, 2023

How to Use ChatGPT to Write a Sales Script

By Michael Halper|2023-11-14T07:55:59+00:00October 24, 2023|Cold Call Script, Sales Scripts|Comments Off on How to Use ChatGPT to Write a Sales Script

I recently used ChatGPT to write a sales script for payroll outsourcing. I was extremely impressed with what it created, so I created this video to outline what it created and discuss the good and bad with using ChatGPT to create sales scripts. Sales Script Structure Here is a quick outline of what came [...]

18 10, 2023

How to Cold Call Businesses: A Step-by-Step Guide

By Michael Halper|2024-07-22T05:41:24+00:00October 18, 2023|Cold Call Script, Cold Calling, Inside Sales, Lead Generation, Sales Prospecting, Telemarketing, Telesales|Comments Off on How to Cold Call Businesses: A Step-by-Step Guide

In this video, we discuss how to cold call businesses. Cold calling businesses can be a challenging but rewarding aspect of B2B sales. When done right, it opens doors to new opportunities and potential partnerships. To help you navigate the world of cold calling effectively, we've created a step-by-step guide that will not only make [...]