One thing that can be helpful for a sales person is to have a sample sales email. As we look at some samples, it is important to point out that there are a few different types sales emails.

 

Follow-up Emails
One of the most common types of emails that sales people need to send are follow-up emails that are sent after talking to a prospect on the phone or meeting at an event. These are the emails where either the prospect asks you to send over your information or you want to proactively send over your information.

Here is an example:

Hello Martha,

Thank you for taking a few minutes to talk with me. As I mentioned, I am with SalesScripter and we help sales professionals to generate more leads by improving what they say when talking with prospects.

We do that by providing a web-based tool that guides a user through a few questions and once those are answered, a deep library of scripts, templates, and sales tools is instantly produced.

Are you available to put a few minutes on the calendar next Tuesday or Thursday morning to discuss some of your goals and challenges?

Best regards,

Michael Halper

Pre-Call Emails
Another sample sales email that we can talk about are pre-call emails. These are emails that you send before you call a prospect.

Hello Martha,

To quickly introduce myself, I am with SalesScripter and we help sales professionals to generate more leads by improving what they say when talking with prospects.

We work with a lot of VP’s of Sales and find that they have little visibility and control over what their sales reps are saying when they are on the phone and in the field. This can often lead to inconsistent results and a high level of sales staff turnover.

I do not know if you are concerned with those and that is the purpose of my email.

Are you available to put a few minutes on the calendar next Tuesday or Thursday morning to discuss some of your goals and challenges?

Best regards,

Michael Halper

Post -Voicemail Emails

The last sample sales email that we will look at is a post-voicemail email. This is a sales email that can be sent right after you leave a voicemail message.

Hello Martha,

As I mentioned in a voicemail that I just left you, I am with SalesScripter and we help sales professionals to generate more leads by improving what they say when talking with prospects.

We actually worked with TigerTech and helped them to develop a standard set of sales messaging documents and pushed those out to their entire sales force. This helped to improve what the reps were saying and led to an immediate improvement in results.

I do not know if we can help you in the same way and that is the purpose for me reaching out.

Are you available to put a few minutes on the calendar next Tuesday or Thursday morning to discuss some of your goals and challenges?

Best regards,

Michael Halper

Those are just a few sales emails.  There can definitely be another type of sample sales email. And using some sort of email automation can definitely help when using these.

 

SalesScripter provides calling scripts to help develop a sample sales email.


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