This is module three in the SMART Sales System sales training program. In this video, we will talk about how to use pain points to generate leads and sell more. Focus on the Prospect’s Pain I first learned about the concept of pain points at the mid-point of my career, when I was working [...]
In this video, I’m going to share a simple process you can use for how to sell anything to anyone. And the great thing is that this process works with any product or service. To demonstrate this, I’ll use one of the most popular sales role-play exercises: “Sell me this pen.” The “Sell Me This [...]
What if you could turn selling into a game? Would it make working in sales more enjoyable and boost your motivation? The good news is—you can. And with a few simple tweaks, you can turn your daily sales routine into something that feels more like play than pressure. Sales Is Already a Game In [...]
One key to being a successful salesperson is finding a way to be persistent without being annoying. Most salespeople try to minimize or avoid being annoying by not reaching out too much. However, it is not the reaching out that is annoying to prospects; it is what most salespeople say when they reach out that [...]
In this series of videos, we will outline a sales methodology we have labeled Conversation-Based Selling. As you can probably gather from the name, this approach shifts the focus from selling the product to selling and optimizing conversations with sales prospects. Product-Based Selling This approach is completely different from how most salespeople sell. Based [...]
This is a video I have been wanting to create for years because when I receive cold emails and cold calls every day, I think about what 99% of salespeople do wrong. I will explain what that is and how to prevent or solve it in this video. What Salespeople Do Wrong All of [...]
This is the sixth video in our series on how to sell software to businesses, and we discuss how to improve your demonstrations. The Most Common Demonstration Mistake The most common mistake that we can make with how to sell software to businesses is to go straight to demonstrating the software when first engaging [...]
This is the fifth video in our series on how to sell software to businesses, and we discuss the subject of generating leads. This is a fairly large topic, and with that, we primarily skip through a variety of different tips and tactics that you consider for your strategy with how to sell software to [...]
This is the fourth video in our series on how to sell software to businesses, and we discuss the subject of how to structure the sales process that you use. Don’t Sell the Product When we start to look at a common sales process, we can clearly label the first step as our first [...]
In the third video in our series on how to sell software to businesses, we discuss gathering information. This is a key step because knowledge is power, and the more information you gather from your prospects, the more knowledge and power you will have. The Best Salesperson Asks the Best Questions The key to [...]