A key tactic for your script for appointment setting is to share some examples of the problems that you help to fix. A good time to do this is after you ask some of your pre-qualifying questions. If you ask some of your questions and you don’t get any answers that give you a reason [...]
When teleprospecting, you will typically spend a lot of time talking with gatekeepers. But there are actually different types of gatekeepers, and knowing how they differ can help you figure out how to avoid them. Front-Desk Receptionist One of the more common gatekeepers you will encounter when teleprospecting is a front-desk receptionist. This person is usually [...]
When telephone prospecting, you can sometimes spend up to 50% of your time dealing with gatekeepers. With that being such a large percentage, if you can improve your ability to get around the gatekeeper, you can expect to see an immediate improvement in your results. Here are a few tips to help you with getting [...]
One of the best ways to improve your script for setting appointments by phone is to include some pre-qualifying questions at the core of the script. What are Pre-Qualifying Questions? Pre-qualifying questions are questions that determine if there is at least a slight fit on the prospect’s side for what you are trying to [...]
There are some small things that you can do in your telemarketing script to improve your sales results. And one of those small things is to perform a soft takeaway at the beginning of the call. What is a Sales Takeaway? A sales takeaway, which we refer to as a soft disqualify, can be [...]
The above video is an example of a telephone script for making appointments for a salesperson selling CPA and accounting services. This example gives us a great opportunity to break down what the salesperson does well and could have done better. We also provide a recommended cold call script for this salesperson and service at [...]
When setting appointments over the phone, you can improve your results by staying laser-focused on the right goal. The reason we are putting this step out there is that at any point in a sales cycle, you will likely have two goals: Ultimate Goal: Close the sale, sell the product, get a new client Immediate [...]
Here are eight steps to go through when using appointment setting scripts: Step 1 - Focus on the Right Goal The first step in creating your appointment setting scripts is to focus on the right goal. If you are calling to set an appointment, your ultimate goal is to sell the product, but your immediate [...]
Setting appointments can be a key part of a salesperson's job. While this can sometimes seem challenging, there are some small steps that can make it easier, and we outlined those in this recent sales training webinar. Step 1 – Focus on the Right Goal The first step in this process is to focus [...]
It can be difficult to figure out how to make a cold call. This can be tough because every call, prospect, and situation is unique. In addition, a cold call can often be a hostile environment with a prospect who is not thrilled to talk with you, and it can move quickly in a very [...]