In this video, we discuss how to respond to the what to say to "what is this in regards to” sales objection. Most Common Objection This is one of the most common objections and you can expect this objection and question to come up in as many as one out of every three cold calls [...]
In this video, we discuss how to role-play objections. Create a list of anticipated objections The first step in how to role-play objections is to create a list of sales objections that you can anticipate having to face. To help with this, here is a list of common objections that we all face regardless of [...]
In this video, we discuss how to respond to objections in an email. Responding to Objections is More Difficult in Emails One thing that we will point out fairly quickly is that responding to objections in emails is more difficult than when talking to a prospect on the phone or in person. The reason why [...]
One of the more difficult objections to respond to is “I can’t afford your product” sales objection. While it is indeed a difficult objection, there are a couple of different ways to respond and we will outline those here. Deflect to the value you offer Whenever a sales prospect starts giving an objection that they [...]
Another way to disarm gatekeepers is to name drop other people you have spoken to in the organization so that you don’t look like an outsider who is calling to try to work your way in. The way to do that is to say something like this: I spoke with Tom Jones in accounting, and [...]
Many of the gatekeepers you will face are executive assistants, and they usually work for the leaders (executives) of a specific department of the company. For example, the CFO will likely have an executive assistant who will help him or her personally with all sorts of tasks. However, this executive assistant will usually also support [...]
If it does not look like the gatekeeper is going to let you through, try getting around the gatekeeper by treating the gatekeeper like the target prospect. There are two different ways to do this. First, if the gatekeeper does not understand who you are, who you should talk to, or why the target prospect [...]
You can respond to this sales objection by deflecting with your pain questions, pain points, or current environment questions. Option 1: Pain Questions I understand. Do you mind if I ask real quick: Pain Question 1 Pain Question 2 Pain Question 3 Option 2: Current Environment Questions I understand. Who are you currently using today? [...]
You have three main ways for how to respond to sales objections: 1) comply, 2) overcome, or 3) deflect. OPTION 1: COMPLY WITH THE OBJECTION To comply with an objection is to accept it and here is an example: Prospect: I am not interested. Salesperson: OK, I understand. Have a nice day. There are moments [...]
"What is this in regards to" is the most popular objection for gatekeepers and prospects because it is very effective at identifying if the person calling is a salesperson who is trying to sell something. Since you are a salesperson who is trying to sell something, if you comply with this objection, you might say [...]