Has this ever happened to you: You get an invitation to connect on LinkedIn from someone you do not know. You accept the invitation because you believe in networking and growing your network. You then receive a long cold email through LinkedIn from the contact where they list out all of the things they do [...]
Effective networking is the best way to generate leads and improve sales. Follow these 12 easy steps and you will see an immediate improvement in results. 1. Set a quota for yourself It is easy to find an excuse to not go to a networking event. To help with this, set a quota for yourself [...]
If you are in sales, you might find yourself chasing a desire to be a better salesperson. You may be new to sales and just trying to figure out what to do. Or you may be a seasoned rep and you are always looking for ways to get to the next level. Or you may [...]
I recently had a sales meeting that a salesperson scheduled with me from a cold call and it really did not go well so I thought it would be good to outline some of the key takeaways. This is appointment is actually one that was mentioned in another blog post Steps leading up to the [...]
We are excited to announce that we have completed the integration of SalesScripter and Salesforce.com. With this integration, you will be able to access all of your scripts and email templates directly inside of Salesforce.com. Why would I want to connect SalesScripter with Salesforce.com? If you are using Salesforce.com and you are currently using or [...]
I just received a cold call example from a salesperson that led to him scheduling an appointment with me and I thought it would be good to break down the call looking at what went well and what did not. Background I will not mention the company name the cold call example was from but [...]
While struggling with a cold this week, I thought of a company that has a great sales and marketing message and that is because they focus solely on the pain that they fix. This example that I thought of is NyQuil. Take a quick look at their main tagline: NyQuil: the nighttime sniffling, sneezing, coughing, [...]